After the fall of Bush II, Fox News and the GOP realized they had a branding problem. The right wing infrastructure was mobilized, and money began flowing into organizations like David Koch’s Americans for Prosperity, the Coors’ Independence Institute, Freedomworks and other outfits who had astroturfed the Drill, Drill Drill campaign. I wrote a tea party timeline last year, but by the time Rick Santelli had his moment of outrage on the floor of the Chicago Board of Trade “suggesting” that everyone get together and have a “Chicago Tea Party,” things were already well underway.