This Sunday the FDL Membership Group will be holding a DIY 2012 virtual town hall with Daniel Ellsberg of the Pentagon Papers fame, and Josh Koster of the digital media firm Chong and Koster.
Josh is an online advertising expert with extensive experience in “nanotargeting” online ads for political campaigns. I’ve worked with Josh before and he’s brilliant. Even in the political world, most people still aren’t aware of the way in which Facebook and Google ads can be inexpensively deployed to target specific audiences, and the impact you can have on an issue or a race with very little money when you reach the right audience with the right message. Josh recently wrote about nanotargeting for Campaigns and Elections magazine, and he will be giving a presentation to FDL members and answering their questions this Sunday starting at 3pm ET.
Following Josh’s presentation, Daniel Ellsberg will be talking about potential third party strategies. How do you run a third party race in a two-party dominated system? How can a third party avoid playing the role of spoiler and putting somebody even worse in office? I generally don’t hold much hope for 3rd party viability without systemic change, but I actually think Dan has come up with a very interesting long-term plan that is worthy of community discussion.