A Moment of Zen

By: Christy Hardin Smith Thursday August 31, 2006 5:36 am

Connecticut Bob generously offers a substitute real Connecticut sunset to the Lieberman campaign — turns out the footage they used in the icky Cialis/Summer’s Eve commercial was some stock sunset footage from Getty Images: …Nice sunset, Lamont’s folks mocked when the ad first debuted. "It’s actually a sunrise," Gerstein initially insisted. "It’s very much a [...]

Accountability in Campaign Advertising

By: Pachacutec Tuesday August 22, 2006 1:02 pm

Okay, class, we had a roaring debate yesterday about Darcy Burner’s first ad.  Here’s another case example for community review:  John Courage’s first ad. Here are the yardsticks, based on this excellent, original polling and analysis.  Note that this polling review of why Francine Busby lost in her bid to take over the criminal Duke [...]

How to Trash a Perfectly Good Campaign in 60 Seconds

By: Jane Hamsher Monday August 21, 2006 5:00 pm

To quote TRex — Uh. Mah. Gawd. Somebody needs to step forward and defend the creation of this ungodly Darcy Burner ad.  I know Democratic consultants are notoriously loathe to put their stuff through focus groups before launching horrendously expensive media buys, but aside from all the important political points it manages to not hit, [...]

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